Industries · Roofing
Roofing Marketing That Books More Jobs
More storm-season calls, more booked inspections, and a follow-up system so no roofing lead ever slips through the cracks — built for Houston roofers.
The Problem
Why most roofing marketing leaks money
Roofing is won and lost on speed and trust. Most companies don't have a lead problem — they have a follow-up problem, and they're invisible on Google the moment a storm hits.
- Leads hit voicemail and never get a call back
- You're buried below competitors in the map pack
- No system to turn happy jobs into Google reviews
- Marketing that can't tie a dollar back to a booked job
What's Included
What a roofing marketing engine includes
- Local paid ads targeting homeowners in your service area
- Google Business Profile optimization + review generation
- Pace CRM to instantly respond and follow up on every lead
- Branded truck wraps, yard signs, and door hangers
- A fast website and landing pages built to convert
- Reporting tied to booked inspections, not vanity metrics
How It Works
A simple, proven process.
Audit
We map your market, competitors, and where leads are leaking.
Build
Ads, reviews, CRM, and creative — set up in-house.
Launch
Campaigns go live across the channels roofers win on.
Optimize
We track every lead to a booked job and keep improving.
FAQ
Questions, answered.
How much should a roofing company spend on marketing?
A common benchmark for growing home-service businesses is 5–10% of revenue, adjusted for your margins and how fast you want to scale. The goal isn't to spend the most — it's to spend where it converts and track every dollar back to booked jobs.
What's the best lead source for roofers?
It's usually a mix: local paid ads for immediate demand, a strong Google Business Profile with reviews for the map pack, and a CRM that follows up fast so paid leads actually convert. Relying on any single source leaves money on the table.
How do you get more roofing reviews?
We automate review requests through Pace CRM so every completed job triggers a friendly ask by text and email — the recency and count of reviews is a direct local-ranking factor.
Ready to book more roofing jobs?
Tell us about your company and we'll map the plan — no pressure.
Get a Quote